Are you looking for a way to supplement your current income, or to start a new career? If so, then you should certainly consider launching an online home-based business. Here are some of the key benefits of such businesses:ConvenienceIf you are looking for a convenient job, then an online home-based one is definitely one of the best ones you can choose. Unquestionably, one of the most convenient aspects of such jobs is that there is no commute. Instead of taking a traditional highway to work, you can take the Information Superhighway instead! And while Internet traffic might be heavy at times, you’ll still save a ton of time and effort that you’d normally spend commuting between your home and an away-from-home office. If you have an online, home-based business, all you need is a computer and an Internet connection.CostTypically, the start-up costs of a new business can be quite staggering. That’s due to various types of expenses, including rent, salaries, equipment, materials, and so on. You can save a small fortune by starting an online home-based business. In fact, your start-up expenses might only include a PC or laptop, and an ISP. You could then spend the savings on overhead costs, to expand your business. The bottom line is that an online home-based business can improve your company’s bottom line.IndependenceIf you are tired of taking orders from a boss, then how about becoming your own boss? That is another benefit that you can enjoy if you choose to start an online business at home. Yes, extra responsibility will accompany extra independence. But if you’re willing to take on those duties, then the additional freedom you can enjoy is certainly worthwhile. As your own boss, you can make crucial decisions such as when you will start working during the day, how many hours you will put in, and so on. Having those options will definitely make working not only more bearable, but better.SecurityMore specifically, online home-based businesses provide outstanding job security. As long as your company is in the black, you will have a job. That definitely provides an edge over traditional jobs, which have become particularly vulnerable in today’s global economy. Many companies are strictly concerned about maximizing their profits, so creating and sustaining jobs oftentimes is not their highest priority. Yes, there is always a chance that your online home-based business could go kaput. However, you will have more control. And that power can definitely be an incentive to make your business as profitable as possible.PotentialOne of the main benefits of online home-based businesses is that you can basically write your own paycheck. After working decades in a traditional job, you could be “rewarded” by getting a meager pension and a plaque. On the other hand, an online home-based business can give you a better chance to achieve your financial goals. In fact, you ultimately might have the opportunity to retire decades before the traditional retirement age. You could start enjoying your golden years several years before your hair turns grey.
This One Little Mistake Could Keep You From Success in Your Network Marketing Home Based Business
Being a Home Based Business Entrepreneur has so many rewards that goes along with it. But at the same time there are many personal responsibilities that come with the job. Now as a Home Business owner you are the one in charge. You are the boss. You are the CEO. YOU ARE YOUR BUSINESS. So basically the decisions that you, and you alone make will be the difference between a very lucrative business or one that’s in a tailspin.
Now a big part of being a Home Based Business Entrepreneur is that you have to be able to spot problems, find solutions for those problems, and make the necessary adjustments. Remember you don’t have a boss looking over your shoulder telling you how to solve each and every problem. It is up to you to figure it out.
Now in Network Marketing the key element to success is being consistent in your marketing. That means you have to expose your business on a daily basis. Now here is that little mistake that so many Network Marketers make. ( Myself included) Hey I’m not just making this stuff up. I’m speaking from personal experience. And that mistake is ROUTINE. Plain and simple. You have got to get into a ROUTINE. Now in my business it took me awhile to figure this out, but once I did and corrected the problem, it wasn’t long before I noticed a huge jump in my income.
Now back when I started my Home Based Business I was still working my full time job. So I knew all about routine. Out of bed each morning at 3:45. Work a long ten hour shift six days a week. Come home and spend some quality time with the family. Hit the gym for exactly one hour. Come home, shower, have dinner, and then work my business. Then at exactly 9:15 go to bed. Now I’m telling you all of this just to illustrate the fact that with this structured routine I was working my business on a constant basis everyday. And success in my business came pretty quickly.
Now to further illustrate my point six months after I started my Network Marketing Home Based Business, I took an early retirement from my job. Just started a whole new life. I moved the family from San Francisco down to the Los Angeles area. This made my wife really happy because now she was close to her family. But then something strange happened. The profits in my business started to shrink. Now I did not hit the panic button. But being a Home Business owner I knew I had to figure out the problem and correct it. And you know when problems come up in your business 9 times out of 10 it is something that just requires a minor adjustment.
So it took awhile but I figured out what was causing my problem. After retiring from my job I had lost my structured routine. I realized I was getting up at a different time each morning. Going to bed too late. And basically working my business when I felt like it. In other words my business took a dive because I lost that one key element CONSISTENCY.
So these days I am back into a routine. Out of bed at 6:30, get the boys up and drive them to school. Come back home and have a light breakfast. And then I like to do something for my daily dose of spiritual inspiration, I love watching this TV minister Joyce Meyer. After that it;s off to the gym for an hour long workout. When I get home it’s a quick shower, a quick snack and at exactly 11:00 I sit down at my desk and go to work. And I usually finish up around 3:00.
So happy to say I am back in the money. So in closing I want to say this. In this business you will have a state of the art, cutting edge business system, receive education and constant training from the industry leaders. But it is extremely important for your success to do your part on a daily basis.
Your Local Small Business Online Marketing Funnel
Marketing your business online is all about showing that you have something to offer your visitors that your competitors do not have. Marketing your small business online means reaching out to your current customers as well as prospective customers and setting yourself apart.
Successful small business Internet marketing is all about establishing relationships. Just as customers in your brick and mortar store have a chance to come in and get to know you, online customers need to be given the chance to learn more about what you do and to decide that they want to do business with you.
This is where the concept of your small biz online marketing funnel comes in. Your small biz online marketing funnel is a means by which you can – over time – find new customers and increase your small business sales.
Your small biz online marketing funnel is not unlike the local small business marketing that you undertook when you first opened your business in its physical location. First you needed to choose a location and to get that location ready. You ordered the supplies you needed. Then you started advertising. On opening day, it’s likely that you had a product giveaway – a keychain, a coffee mug or maybe even a t-shirt – as well as a coupon giveaway, something that would entice your customer to come back.
Your small biz online marketing funnel works in much the same way: you choose a domain name and build your website, or have your website built for you. You’ll get everything that you need in order – including a free or low-cost giveaway. And then you will begin marketing your small business online.
It is important to remember that your website is your virtual business. All of the Internet ads that you place will bring traffic to your page, so be sure to use the page wisely.
Use your homepage to tell prospective customers about your business – share your mission statement, share customer compliments. Use a page of your website to let your current and prospective customers know more about who you are and what you believe in. Focus both on your business and on establishing a relationship with your customer.
Drawing prospective customers in to your website brings them into the widest part of your small biz online marketing funnel; allowing them the opportunity to get to know you begins to draw them down into the funnel.
However, you do not want them to make it to the second level of the funnel and stay there, just as you do not want customers at your physical location to walk in and walk back out again. This is why you should plan – as part of your small business Internet marketing campaign – to draw them into the next smallest area of your small biz online marketing funnel.
You do not need to offer a physical giveaway. Instead, continue to build relationships with your site visitors by offering them something of value. Offer them free articles about products and services that your small business offers. Set up a newsletter that will allow you to communicate valuable information (as well as special offers) to them at specified intervals.
Doing so allows you to take an important step towards increasing sales: it allows you to establish a relationship. By consistently providing your subscribers with information or coupons that are valuable to them, they will begin to recognize you and your company as a company that they want to do business with, and they will look forward to hearing from you.
You will be able to encourage them to do business with you by promoting low-cost front-end products. Now, rather than a free article that gives your prospective customers a little bit of information, turn them into your new customers by offering low-cost products. Low-cost front-end products such as e-books that provide useful information about important topics within your industry – and further establish your credibility and the customers’ trust – will help to draw those customers down to the smallest level of your small biz online marketing funnel.
For instance, let’s say you own and operate a local floral shop. A perfect low-cost front-end information product that you could offer to your customers to draw them further into your sales funnel would be an e-book with planting tips for growing flowers in your local area. Customers who purchase your low-cost e-book will find value in the information, increasing the likelihood that they will purchase additional, higher priced products from you as well.
The last level of your small biz online marketing funnel is the place that you want your new customers to be: it’s the stage where your free and low-cost front-end items, along with your newsletters and other marketing, will increase sales of your high-cost, back-end products and services.
This is the goal of your small business Internet marketing: to find prospective customers, establish a relationship and increase sales. To recap, your small biz online marketing funnel works like this:
o Build and Market Your Website to Draw in Prospective Customers
o Engage the Prospective Customer
o Establish Trust with a Giveaway
o Establish a relationship using a newsletter and special offers
o Encourage small, low-cost front-end sales
o Make the big-ticket sales of your products and services
Through this process, and by continuing to market your site to new prospective customers, you will find that the small biz online marketing funnel is a technique that allows you to consistently and reliably get new customers and increase sales for your small business.